Aalap Ghosh | AI Transformation Leader | Dubai | PMP® | PMI-CPMAI™

I help organisations work out what they actually need from AI, then get it built and used.

I've spent 20 years translating what businesses need into technology that works. This includes a recommendation engine adopted across Unilever's markets worldwide, a full technology stack for a helicopter airline and an AI platform for construction commercial risk. Along the way I've built and led engineering teams of up to 27.

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Why I start with the 'what'

In my first job as a software engineer, I had no say in the requirements I was working on, even when I could see a better way. Getting that say would have taken 5+ years. A 2-year MBA at IIM Bangalore was the shortcut.

On day 1 at NIT Warangal, our programming professor said we would only ever be taught logic. Over 4 years we used 13 languages, and nobody taught us the syntax of any of them. Figuring out the 'how' was on us. I still work that way, which keeps my focus on the 'what': what the business needs the technology to do, and what it needs to change to get the value.

That's been the thread through Unilever, IBM and my startups. AI makes it more urgent, because building the wrong thing is now quick and cheap.

I'm looking for an AI Transformation leadership role in the GCC, or one leading software engineering.

Selected work

What I've built and led

  • 2025

    AI TransformationAI & DataEngineering Leadership

    Co-founder & CTO, Lexacon

    AI platform for construction commercial risk

    Mid-sized construction firms manage commercial risk across large volumes of unstructured project documents. The goal was to turn those documents into structured intelligence that project and commercial teams could act on.

    Shaped the risk management methodology and architected single-tenant AI infrastructure with modular agents, hierarchical tagging and orchestration, handling ingestion and retrieval across 100K+ documents. Integrated AWS Bedrock and OpenRouter for LLM routing and RAG, balancing cost, latency and data residency. 5 projects across 2 clients ran live until the platform was sunset when funding didn't close.

  • 2023 to present

    AI TransformationGovernance & Risk

    Volunteer Advisor, Strategic Technologies Insights Group, PMI

    How organisations are rolling out AI in software development

    A global group of PMI volunteers, each bringing examples of how their organisations, PMI included, are adopting AI in software development. Every organisation is doing it differently.

    Brought in examples from Lexacon, including a full session on n8n. One of the group's main questioners on controls when members present what they're trying, from the tools used to measure impact to how token usage is managed. The group's input shapes PMI's own SDLC practices and its wider industry guidance.

  • 2022 to 2023

    AI & DataEngineering LeadershipData Governance

    VP, Customer Engineering, Vieu

    Data ingestion rebuilt for graphs at tens of millions of nodes

    Vieu was a data-focused sales augmentation platform in early growth. How it ingested and configured client data capped the size of client the customer engineering team could take on.

    Rewrote the customer engineering processes and redesigned data ingestion and configuration for graphs at tens of millions of nodes. Data processing throughput went up 5x, and the existing team went on to onboard clients 20x larger than any before.

  • 2019 to 2022

    AI & DataAI Transformation

    CTO, Vetifly

    First in-app helicopter charter pricing with upfront cost

    Custom helicopter charters were priced by phone or email, with a turnaround of hours to two days. Pricing depended on rules that had never been written down: aircraft, helipads, routes, and constraints like night-time certification.

    Spent weeks with our COO, who was also a helicopter pilot and safety officer, defining the master data before writing any logic. The result was the world's first algorithm for custom aircraft charter with upfront cost, shown instantly in the app.

  • 2019 to 2022

    Engineering LeadershipInfrastructure & Security

    CTO, Vetifly

    Aviation platform and a 17-person remote team, built from scratch

    Vetifly needed booking and flight execution systems across mobile, web and operations, and a team to build and run them, starting from nothing.

    Designed and launched the booking and execution platforms, scaling to 12 daily trips on shared helicopter routes. Put remote working mechanics in place before COVID, then grew a fully remote team of 17 across 5 time zones, with CI/CD and a middle-management layer that grew engineers into IT business partners. Kept APIs on a separate domain so the apps and ops portal stayed up if the main site went down, and governed Microsoft 365 with SSO and IAM across entities and countries.

  • 2011 to 2013

    Programme LeadershipInfrastructure & SecurityData Governance

    IT Business Partner & Innovation Manager, Unilever

    Global identity and access programme for 200K+ users

    Unilever's Single Source of People Truth initiative needed one identity and access model for its global workforce, with joiner, mover and leaver processes that worked across functions and geographies.

    Led the €12M global IAM programme, with about 150 people at programme level, giving secure access to 200K+ users. Sole IT member of the 3-person global team that defined every joiner, mover and leaver process with senior business stakeholders, and owned the data side of each step, including which employee data to collect at each stage.

  • 2010 to 2011

    AI & DataData Governance

    Systems Manager, Hindustan Unilever

    Outlet-level recommendation engine for 18K+ salespeople

    HUL wanted to give its general trade salespeople personalised guidance on which SKUs and what quantities to sell into each outlet, on the mobile devices they used in the field.

    Part of the Sales CoE team that delivered Project iQ: an SAP BI-driven outlet-SKU recommendation engine sending personalised guidance to 18K+ salespeople via mobile. I owned all data flows between SAP and the field. It won global CIO recognition and was adopted across all of Unilever's general trade markets worldwide.

All work →

Thinking

Writing

Short pieces on what actually happens when organisations take AI and software into production.

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Community

Volunteering and speaking

I speak regularly at PMI and founder events on managing startups, entrepreneurship challenges and project management.

Get in touch

If you're hiring for AI transformation or engineering leadership in the GCC, book a 30-minute call or message me on LinkedIn.